Reputation Monitoring and Management

With the advent of social media, online reputation monitoring and management has never been more important.  One negative post or tweet - whether intentional or accidental, whether by an employee or a competitor - can have devastating, lasting repercussions.  At HBC, we know how hard you have worked to build your reputation and we believe wholeheartedly that reputation management starts long before the hint of a threat.

HBC’s reputation monitoring and management service includes:

• Vigilant online monitoring to ensure that our clients’ work and reputations are presented favorably, remain intact and unscathed;
• Speedy and strategic analysis of potential threats;
• Training and messaging assistance to counter potential threats; and
• Comprehensive programs to mitigate threats, including third party outreach (reporters, bloggers and other influencers), as well as launching blogs, discussion forums and other proactive tools to ensure your message is heard.