Our Unique Results Pricing

Free Advice.  Measurable Results.

No one likes to pay for efforts that don't achieve results. We get it. That’s why we created our unique results-pricing solution, which many of our clients prefer:  Free Advice + Measurable Results.

We don’t charge for strategy consultation.   We charge only for requested research & written work product and for tangible campaign results (e.g., interviews, quotes, bylines, speeches, awards, etc.).   As your earned media partner, we want you to call or email with questions and ideas without worrying about quarter hour charges.  We’re more effective if we’re involved early and often.  Similarly, we’ll call to alert you to new opportunities or offer suggestions.  It's what we love to do and, if you like our suggestions and trust our advice, we trust we'll have a very long, rewarding relationship.

Here is how it works:

• We agree on objectives.
• We agree on a reasonable budget and timeline.
• We agree on the media outlets that make the most strategic sense to influence your target audience and achieve your objectives.
• We get to it.  If we're successful, we bill flat-fees against the budget for our results. If we're not, we don't. It's that simple. Your money lasts until we deliver what you wanted and doesn't disappear after some arbitrary date on the calendar.

Results Pricing fosters a constant dialog between us and our clients about what's valuable to them, allowing you to accurately predict and deploy your budget.  It places the risk on us and provides a tangible, results-oriented measure of our services.

Isn't that how it should be?  For more information about our unique results pricing model, please contact John Hellerman (bio, email)